Latest Posts

Here you’ll find all of my latest blog posts, in date order.

Chima Mmeje Interview – The power of great content

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Joining me on the Azeem Digital Asks podcast this week is the absolutely brilliant Chima Mmeje, and we’ll be talking all about the power, and benefits of great content.

Listen now, right above the subscribe button, or pick your favourite listening platform from this list:

Spotify: Click here
Apple Podcasts:
 Click here

Use a different listening platform? Choose it here.

If you don’t know Chima – you’re missing out. She’s the brains behind Zenith Copy, and is an SEO content writer and strategist for SaaS & Tech, has been featured in places like : Hackernoon, Search Engine Watch, Search Engine Land, Moz, HubSpot and the Content Marketing Institute to name a few! 

In this episode, we discuss:

  • Defining what great content is
  • Why creating great content is important
  • What success looks like when content is published
  • Her biggest content creation mistakes she’s made in the past
  • Her process for creating content
  • Where she thinks content fits within a good marketing strategy
  • When she thinks you should review content after publishing

…and much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast – it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Chima’s Twitter: https://twitter.com/chimammeje

You can find previous episodes of the podcast below:

Spotify: Click here
Apple Podcasts: Click here

Use a different listening platform? Choose it here.

Leigh George Interview – Marketing strategies & benefits of a PhD in Branding

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Joining me on the Azeem Digital Asks podcast this week is the awesome Dr Leigh George, and we’ll be talking all about creating the perfect marketing strategy, as well as her PhD in Branding.

Listen now, right above the subscribe button, or pick your favourite listening platform from this list:

Spotify: Click here
Apple Podcasts:
 Click here

Use a different listening platform? Choose it here.

She describes herself as the founder of Freedom—a strategic branding and marketing un-agency, has a PhD in branding, is a speaker, a learning in public supporter, a mentor, and can be found in high heels and always on the hunt for emerging fashion designers.

In this episode, we discuss:
– Defining what a marketing strategy is
– Where people go wrong when creating a marketing strategy
– Why she takes a contrarian view to personas and marketing funnels
– Learnings from her PhD in Branding that she has transferred over to her professional career
– Educating clients and thinking differently

…and so much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast – it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Leigh’s Twitter: https://twitter.com/LeighGeorge

Britney Muller Interview – Machine learning, data science, and the future

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The incredibly talented Britney Muller joins me on the Azeem Digital Asks podcast this week, and I was lucky enough to get her thoughts on data science, machine learning and the future for these areas.

Listen now, right above the subscribe button, or pick your favourite listening platform from this list:

Spotify: Click here
Apple Podcasts:
 Click here

Use a different listening platform? Choose it here.

Britney is well known and well respected throughout the industry, and rightly so – she’s a keynote speaker, previously was the senior SEO scientist at Moz, data science student, and giver of the best MozCon introductions for speakers I’ve ever seen! 

In this episode, we discuss:

– Defining what data science and ML is
– What it means to be a data scientist
– Preventing the misinterpretation of data
– The ethical implications of ML
– Mistakes that she’s made on her journey into this field
– Educating the C-suite on this field
– What the future is for data science and ML
– How you can get started learning more about these fields

…and so much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast – it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Britney’s Twitter: https://twitter.com/BritneyMuller

Billie Geena Interview – Managing developer relationships

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Joining me on the Azeem Digital Asks podcast this week is the fantastic Billie Geena, and we’ll be talking all about managing developer relationships, and communicating with developers.

Listen now, right above the subscribe button, or pick your favourite listening platform from this list:

Spotify: Click here
Apple Podcasts:
 Click here

Use a different listening platform? Choose it here.

Billie describes herself as a full time SEO Wizard, part time blogger, ambitious queen, and ‘Young, Scrappy and Hungry’. 

In this episode, we discuss:

– The best way to manage developer relationships
– Difficulties faced when talking to developers and how to overcome them
– Advice for people working with difficult developers
– How to speak a developer’s language
– How to improve communication lines between marketers and developers
– Compromising on priority tasks

…and much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast – it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Billie’s Twitter: https://twitter.com/BillieGeena

Elizabeth Solaru Interview – Luxury marketing & attracting rich clients

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Joining me on the podcast this week is the brilliant Elizabeth Solaru, and we discuss all things luxury marketing, and how to attract rich clients.

Listen now, right above the subscribe button, or pick your favourite listening platform from this list:

Spotify: Click here
Apple Podcasts:
 Click here

Use a different listening platform? Choose it here.

Elizabeth is a luxury business mastery coach, and strategist. Prior to pursuing her passion as a cake maker in the luxury market, Elizabeth had two other successful careers which seemed diametrically opposed. She became a Scientist working for many years saving lives in the NHS. Then after doing an MBA, she went on to become a Headhunter recruiting CEOs, Chairpersons and board level executives in the private and public sectors.

We discuss:

  • What exactly luxury marketing is
  • How luxury marketing differs from traditional marketing
  • Mistakes she’s made when marketing to rich clients
  • How to attract rich clients to your business
  • Tips for people considering moving into this area
  • Dealing with competitors in the luxury space

…and much more!

I really enjoyed recording this episode as this is an area of marketing I’ve been keen to learn more about. Elizabeth did not disappoint with her tips and knowledge.

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast – it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Elizabeth’s Website: https://luxurybusinessemporium.com/

Instagram: https://www.instagram.com/luxurybusinessemporium/?hl=en-gb